I confess that when the IBM + Twitter partnership was announced a few weeks ago I wasn’t quite sure what was new. We’ve been talking to clients for a while now about the value of social media data and using Twitter as a data source. But after a call with the IBM lead for said […]
IBM’s a big fan of Corporate Social Responsibility (see our 2013 report) effots, but even if the company I work for wasn’t such a fan I still would be. Yesterday we ran a social media workshop, called Marketing Matters, for charities local to Edinburgh. It’s run in locations around the UK by various volunteers, and […]
The believers will read this blog post title and respond “well, duh” and the cynics will say “really? Are you sure?” Yes, I’m sure. As I’ve mentioned in a couple of blog posts recently, I was fortunate enough to have the opportunity to talk about how Social is Changing the Future to an audience made […]
In a previous post I was thinking about some of the exciting things we do with Wimbledon, and I thought it might be useful to add some practical applications of social and analytics in other industries. I’m not going to talk about Big Data. If I’m honest I don’t really like the term. To me […]
Today I had the honour of talking at Dundee’s Women in Science festival. I had picked the subject “What is the Millenial Virtuous Cycle?… and other social impacts”, with the “Millenial Virtuous Cycle” being a rather interesting cycle of innovation being predicted by IBM Research in this year’s Global Technology Outlook (link to 2013’s report) […]
samoore's musings 